BUS 402 Week 5 Final Paper

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BUS 402 Week 5 Final Paper

Focus of the Final Case Study and Strategic Plan

Read the Starbucks’ Global Quest 2006: Is the Best Yet to Come? case provided in the Course Materials section.  From the perspective of an executive with the firm, prepare a 10-12 page, three-year strategic management proposal to Starbuck’s managing board of directors. Your proposal must be future-oriented and include an economic assessment, marketing assessment plan, a financial plan, an organizational structure recommendation, and supporting rationale. Use non-course materials to support your contentions and incorporate pro-rata financial statements and supporting documentation. Use APA style and submit your proposal to the instructor by the last day of class.